Privacy policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data means any data by means of which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Output Apparel UG (limited liability), Segelfalterhof 32, 24941 Flensburg, Germany, Tel.: 015511397966, Email: thore@outputapparel.com. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1 When you use our website for purely informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the website server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • The website visited

  • Date and time of access

  • Amount of data transmitted in bytes

  • Source/referrer from which you reached the page

  • Browser used

  • Operating system used

  • IP address used (where applicable: in anonymized form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to subsequently review the server log files if there are specific indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries addressed to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser's address bar.

3) Hosting & Content Delivery Network

3.1 Shopify

For the hosting of our website and the display of website content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”).

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

In the event of data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

3.2 Shopify

We use a content delivery network provided by the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”).

Data may also be transferred to:

  • Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

  • Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, website content or scripts more quickly via a network of regionally distributed servers. Processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website pursuant to Art. 6(1)(f) GDPR. We have concluded a data processing agreement with the provider which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

In the event of data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

For data transfers to the USA, the data recipient has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after you close your browser (so-called “session cookies”), while other cookies remain on your device for a longer period and allow website settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of your web browser's cookie settings.

Where individual cookies used by us also process personal data, processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of a contract, in accordance with Art. 6(1)(a) GDPR where consent has been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in ensuring the best possible functionality of the website and a user-friendly and effective website experience.

You can configure your browser so that you are informed when cookies are set and can decide individually whether to accept them, or so that you can exclude the acceptance of cookies in certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contacting Us

When you contact us (e.g. via contact form or email), personal data is processed solely for the purpose of handling and responding to your inquiry and only to the extent necessary for this purpose.

The legal basis for processing this data is our legitimate interest in responding to your inquiry pursuant to Art. 6(1)(f) GDPR. If your contact relates to a contract, the additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter concerned has been conclusively resolved, provided that there are no statutory retention obligations preventing deletion.

6) Data Processing When Opening a Customer Account

In accordance with Art. 6(1)(b) GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. The data required to open an account can be found in the input fields of the relevant form on our website.

You may delete your customer account at any time by sending a message to the controller at the address stated above. After deletion of your customer account, your data will be deleted provided that all contracts concluded through the account have been fully processed, there are no statutory retention periods preventing deletion, and we have no legitimate interest in continuing to store the data.

7) Use of Customer Data for Direct Advertising

7.1 Subscription to Our Email Newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your email address. Providing further data is voluntary and may be used to address you personally. For newsletter distribution, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address you provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. In this context, we store the IP address registered by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when you subscribe to the newsletter is used strictly for the intended purpose.

You may unsubscribe from the newsletter at any time using the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named above. Once you have unsubscribed, your email address will be immediately deleted from our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope where such use is permitted by law and about which we inform you in this privacy policy.

7.2 Shopify Email

Our email newsletters are sent via the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we transfer the data you provide when subscribing to the newsletter to this provider pursuant to Art. 6(1)(f) GDPR so that the provider can distribute the newsletter on our behalf.

Subject to your express consent pursuant to Art. 6(1)(a) GDPR, the provider also carries out statistical performance evaluations of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure open rates and specific interactions with newsletter content. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but is not combined with other data sets.

You may withdraw your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider which protects the data of our website visitors and prohibits disclosure to third parties.

In the event of data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

7.3 Product Availability Notifications by Email

For items that are temporarily unavailable, you may sign up to receive product availability notifications by email. In this case, we will send you a one-time email informing you when the respective item you selected becomes available. The only mandatory information required to send this notification is your email address. Providing further data is voluntary and may be used to address you personally. For sending the email, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have expressly confirmed your consent by clicking on a verification link sent to the email address provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. In this context, we store the IP address registered by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when you register for our product availability email notification service is used strictly for the intended purpose.

You may unsubscribe from availability notifications at any time by sending a corresponding message to the controller named above. Once you have unsubscribed, your email address will be immediately deleted from the mailing list created for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope where such use is permitted by law and about which we inform you in this privacy policy.

7.4 Shopping Cart Reminders by Email

If you abandon your purchase with us before completing your order, you have the option of receiving a one-time email reminder about the contents of your virtual shopping cart.

The only mandatory information required to send this reminder is your email address. Providing further data is voluntary and may be used to address you personally. For sending the email, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have expressly confirmed your consent by clicking on a verification link sent to the email address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR for the purpose of sending a shopping cart reminder. In this context, we store the IP address registered by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when you register for our email notification service is used strictly for the intended purpose.

You may unsubscribe from shopping cart reminders at any time by sending a corresponding message to the controller named above. Once you have unsubscribed, your email address will be immediately deleted from the mailing list created for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope where such use is permitted by law and about which we inform you in this privacy policy.

8) Data Processing for Order Fulfilment

8.1 To the extent necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned financial institution in accordance with Art. 6(1)(b) GDPR.

Where, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact details you provided when placing your order in order to inform you personally within the scope of our statutory information obligations pursuant to Art. 6(1)(c) GDPR. Your contact details will be used strictly for the purpose of communicating updates that we are obliged to provide and will only be processed by us to the extent necessary for the respective information.

8.2 Use of Payment Service Providers (Payment Services)

  • Shopify Payments

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.

If you select a payment method offered by the provider where you make payment in advance (e.g. credit card payment), the payment details you provide during the ordering process (including name, address, bank and payment card information, currency and transaction number), as well as information about the contents of your order, will be transmitted to the provider in accordance with Art. 6(1)(b) GDPR. In this case, your data will be transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

9) Retargeting / Remarketing and Conversion Tracking

Meta Pixel

Within our online offering, we use the “Meta Pixel” service provided by: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”).

If a user clicks on an advertisement placed by us on Facebook and/or Instagram, a parameter is added to the URL of our linked page with the help of the “Meta Pixel”. After redirection, this URL parameter is then entered into the user's browser by means of a cookie set by our linked page itself.

On the one hand, this enables Meta to identify visitors to our online offering as a target group for the display of advertisements (“Ads”). Accordingly, we use the service to display the Facebook and/or Instagram ads placed by us only to users who have also shown an interest in our online offering or who exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of websites visited), which we transmit to Meta (so-called “Custom Audiences”).

On the other hand, the “Meta Pixel” can be used to track whether users were redirected to our website after clicking on an advertisement and what actions they performed there (so-called “conversion tracking”).

The data collected is anonymous to us, meaning that it does not allow us to draw conclusions about the identity of users. However, the data is stored and processed by Meta, meaning that it may be linked to the relevant user profile and Meta may use the data for its own advertising purposes.

All processing operations described above, in particular the setting of cookies for reading information on the device used, are carried out only if you have given us your express consent pursuant to Art. 6(1)(a) GDPR. You may withdraw your consent at any time with effect for the future by disabling this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is generally transmitted to and stored on a Meta server; in this context, data may also be transferred to servers of Meta Platforms Inc. in the USA.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

10) Website Functionality

Google Web Fonts

This website uses so-called web fonts provided by the following provider in order to ensure the consistent display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

When you access a page, your browser loads the required web fonts into its browser cache in order to display text and fonts correctly and establishes a direct connection to the provider's servers. In doing so, certain browser information, including your IP address, is transmitted to the provider.

Data may also be transferred to: Google LLC, USA.

The processing of personal data in connection with establishing a connection to the font provider is carried out only if you have given us your express consent pursuant to Art. 6(1)(a) GDPR. You may withdraw your consent at any time with effect for the future by disabling this service via the “cookie consent tool” provided on the website. If your browser does not support web fonts, a standard font from your computer will be used.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Further information regarding Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/

11) Rights of the Data Subject

11.1 Applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the respective legal basis for the conditions governing the exercise of these rights:

  • Right of access pursuant to Art. 15 GDPR;

  • Right to rectification pursuant to Art. 16 GDPR;

  • Right to erasure pursuant to Art. 17 GDPR;

  • Right to restriction of processing pursuant to Art. 18 GDPR;

  • Right to notification pursuant to Art. 19 GDPR;

  • Right to data portability pursuant to Art. 20 GDPR;

  • Right to withdraw consent pursuant to Art. 7(3) GDPR;

  • Right to lodge a complaint pursuant to Art. 77 GDPR.

11.2 RIGHT TO OBJECT

IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO OBJECT TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS POSSIBLE IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

12) Duration of Storage of Personal Data

The duration for which personal data is stored is determined on the basis of the respective legal basis, the purpose of processing and, where applicable, additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

Where personal data is processed on the basis of express consent pursuant to Art. 6(1)(a) GDPR, the data concerned will be stored until you withdraw your consent.

Where statutory retention periods exist for data processed in connection with contractual or quasi-contractual obligations on the basis of Art. 6(1)(b) GDPR, such data will routinely be deleted after the expiry of the retention periods, provided that it is no longer required for the performance or initiation of a contract and/or we no longer have a legitimate interest in continued storage.

Where personal data is processed on the basis of Art. 6(1)(f) GDPR, this data will be stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.

Where personal data is processed for direct marketing purposes on the basis of Art. 6(1)(f) GDPR, this data will be stored until you exercise your right to object pursuant to Art. 21(2) GDPR.

Unless otherwise stated in the other information contained in this privacy policy regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Version dated: 02 September 2026, 05:24:38